About
Who is Jayy?
I’m JayyRedd, a guy from St. Louis, Missouri, who grew up as the black sheep, always searching for a way to connect with the world. From a young age, I gravitated towards music and creative writing, finding solace in expressing myself through those mediums. Whether it was banging on the drums or crafting stories, I was constantly looking for a way to make an impact and leave a mark on the world around me. That need for connection is what drove me, and it’s still what fuels me today.


Birth Of Unfiltered
That’s how JayyRedd Unfiltered was born. I wanted to create a platform where I could talk about the things that matter most—the real conversations that push boundaries, challenge the norm, and stimulate personal growth. The YouTube channel became my space to engage in raw discussions about culture, society, and the human experience, while also sharing my knowledge and passion for style and personal image. Whether it’s helping men find the confidence to rock a sharp suit or having meaningful dialogues on current issues, the brand has always been about growth and authenticity.
JayyRedd Brand
My vision for JayyRedd goes beyond just videos or consultations—it’s about creating a hub for both personal and professional development. I want to inspire others to improve their lives, not just in how they present themselves, but in how they think, act, and contribute to the world. Through JayyRedd, I aim to build a community that empowers individuals to step up their game, think bigger, and challenge themselves to be their best in every aspect of life. This is more than a brand; it’s a movement towards personal excellence.

Helping men become the best self while creating engaging thought-provoking content.
Our Mission
My mission is simple: to engage minds, spark growth, and help people become the best version of themselves. Through insightful discussions, personal style guidance, and unfiltered commentary, I aim to create a space where real conversations and self-improvement meet. Whether it’s through fashion, personal development, or cultural discourse, I’m here to guide men and women alike on their journey to success—helping them look better, think bigger, and act with confidence in every area of their lives.
Our Values
We strive to go above and beyond for our clients no matter the challenge. We aim to deliver our very best work every single day across our services.